We’re What’s Next! KARMA NUTS Wins Coveted 2016 NEXTY Award For Best Snack Food
KARMA® Nuts receives top honors in the snack/convenience category at Natural Products Expo West and introduces five new flavors and two new sizes.
Dublin, CA (March 22, 2016) – KARMA Nuts, producer of snacking cashews emphasizing sourcing, flavor and nutrition, took home a coveted NEXTY award for its signature Wrapped Cashews, standing out from thousands of natural food brands and surpassing two other nominees in the Best New Snack/Convenience Food category at Natural Products Expo West 2016.
The official award of Natural Products Expo, the NEXTY awards are given to products that display the utmost in innovation, integrity and inspiration, and help forward the work of the natural products industry to deliver more healthful, trusted and sustainable products to consumers.
“We are very grateful that the New Hope NEXTY award judges provided us this honor that recognizes this unique, nutritious, and tasty snack food product that health conscious consumers love,” says Ganesh Nair, President of KARMA®.
"The NEXTY winners represent the future of the natural products industry where sustainability and transparency are the norm,” says Jessie Shafer, Content Director at New Hope Network and one of the NEXTY judges. “Our industry can have a huge influence on how big manufacturers and mainstream buyers think about consumer packaged goods. The winners of our NEXTY awards inspire change and integrity in everything from ingredients to packaging.”
KARMA® believes that goodness comes full circle and they strive to put their heart into everything they do. That is why they’re committed to sourcing only the highest quality, best tasting cashews.
Did you say, Wrapped?
KARMA’s Wrapped® Cashews utilize an innovative, proprietary processing technique that makes the cashew’s skin crunchy and tasty. Fans are nuts for these cashews’ unparalleled rich “cashewy” flavor, plus double the fiber and more naturally occurring health-promoting antioxidants than regular (skinless) cashews.
In a Third-Party study conducted by NIS Labs, a testing facility that evaluates how natural products impact human physiology, the cellular antioxidant capacity of KARMA® Wrapped® Cashews, outpaced other snack nuts.
“The testing to date shows that KARMA® Wrapped® Cashews provide a better cellular antioxidant protection than almonds, hazelnuts, regular cashews and pistachios,” says Gitte Jensen, Ph.D, author of the NIS Labs report. “This suggests that the antioxidants in the KARMA® Wrapped® Cashews are easily available to protect living cells from damaging free radical stress.”
More Sizes and Flavors
Consumers will now have even more options for selecting just how many nuts to enjoy. At Natural Products Expo West, KARMA® introduced new 8-oz. jars and convenient on-the-go, single serve 1.5-oz. snack packs.
Currently available in Wrapped, Roasted and Raw Jumbo options, KARMA® is also adding five new flavors to the line. The snack food industry is excited about the great tasting new flavors that build on the great innovation and nutrition of KARMA® nuts.
- Lightly Salted Wrapped Cashews
- Cinnamon Wrapped Cashews
- Lime Twist Wrapped Cashews
- Peri Peri Roasted Cashews (chili spice)
- Coconut Crunch Roasted Cashews
KARMA® products are distributed through KeHE, UNFI, and Amazon. New products are expected be available for order this summer.
About KARMA®
KARMA’s line of nut products draws from over 80 years of experience in sourcing, processing and exporting cashews. From the beginning, the company determined that it should foster healthy and fulfilling lifestyle choices along with a “pay it forward” mentality both as part of its company culture and through its line of nut products. With this in mind, it created the company motto: Do Good. Eat Good. Feel Good®.
About the NEXTY Awards
NEXTY Awards are a twice-annual award connected to New Hope Network's Natural Products Expo shows in March and September. They were created to recognize the most game-changing and inspiring products in the CPG market today. Products are nominated and winners are chosen through a two-tier judging process by the New Hope Network content team and a panel of industry judges. Learn more about the NEXTY awards at expowest.com/nexty.
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